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Lipton Matcha

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Project Description

To promote Lipton's new matcha flavour, our team used creative lettering to build a stop motion graphic to display the matcha powder ingredients and to add some playfulness to the brand. This stop motion was used for Instagram along with 2 cinemagraphs.

Creative Directors: Colleen Henman & Myles McCutcheon
Stylist: Jeanie Lee

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